Rachel Levy
About Rachel Levy
Rachel Levy is the Director of Psychiatry Franchise Digital Marketing at Alkermes in Waltham, MA, with a diverse background in digital marketing, brand management, and accounting across various industries.
Current Role at Alkermes
Rachel Levy is the Director of Psychiatry Franchise Digital Marketing at Alkermes in Waltham, MA. In her role, Rachel oversees key initiatives such as the digital launch of LYBALVI and ARISTADA. She manages a significant digital media and Agency of Record (AOR) budget of $26.2MM. Rachel has also spearheaded critical cross-commercial projects, including the development of blocklist guidelines and new search engine marketing (SEM) ads. Additionally, she founded the Social Media Steering Committee to enhance Alkermes' social media strategy.
Previous Tenure at Sunovion Pharmaceuticals
Rachel Levy served as the Associate Director of Digital Marketing at Sunovion Pharmaceuticals Inc. from 2015 to 2017 in Marlborough, MA. During her tenure, she was involved in various digital marketing strategies, gaining valuable experience in the pharmaceuticals sector. Her role was focused on elevating the company's digital presence and engaging with customers through digital channels.
Founding Roles and Early Career
Between 2009 and 2011, Rachel Levy was the Founder and CEO of WebinarListings in Brookline, MA. Following this, she also held the role of VP of Engagement and Social Media at Online Convergence from 2013 to 2015 in Waltham, MA. Earlier in her career, Rachel served as the Principal of Rachel Levy Consulting from 2008 to 2014 in Natick, MA, where she provided consulting services in marketing and social media strategy.
Marketing and Brand Management Experience
Rachel Levy has an extensive background in marketing and brand management. She was the Director of Marketing at Jewish Community Centers of Greater Boston from 2006 to 2008 in Newton, MA. Prior to that, she was a Brand Manager at Jim Beam Brands from 2002 to 2006 and a Senior Associate Brand Manager at The Kraft Heinz Company from 2000 to 2002 in the Greater Chicago Area. Her early professional years included a stint as a Management Development Program Participant at Abbott Laboratories from 1998 to 2000 in the Greater Chicago Area.
Educational Background
Rachel Levy holds an MBA with a focus in Business/Marketing from The University of Chicago Booth School of Business, earned between 1996 and 1998. She also holds a BA in Business, Economics, and Spanish from Skidmore College. Her early education was completed at Lexington High School, where she laid the foundation for her successful career in business and marketing.