Franck Feng
About Franck Feng
Franck Feng serves as the China Managing Director at Allbirds, a position he has held since 2019. He has extensive experience in retail management, particularly with Decathlon in both France and China.
Work at Allbirds
Franck Feng has served as the China Managing Director at Allbirds since 2019. In this role, he oversees the company's operations and strategic initiatives within the Chinese market. His leadership contributes to Allbirds' growth and presence in a competitive retail environment.
Previous Experience at Decathlon
Prior to joining Allbirds, Franck Feng held various positions at Decathlon in China and France. He worked as a store manager in Paris from 2001 to 2003. In China, he progressed through several roles, including assistant store manager from 1998 to 2001, store manager from 2003 to 2005, and zone director from 2009 to 2015. He also served as the general manager of the China eCommerce division from 2015 to 2019.
Education and Expertise
Franck Feng holds a Bachelor's degree from Shanghai Jiao Tong University, where he studied from 1992 to 1996. He furthered his education by obtaining a Master of Business Administration from Duke University's Fuqua School of Business, completing the program in 2012. His educational background supports his expertise in management and business operations.
Career Timeline
Franck Feng's career spans over two decades, beginning with his role as an assistant store manager at Decathlon China in 1998. He advanced through the ranks, gaining experience in various managerial positions, culminating in his role as general manager of the eCommerce division before joining Allbirds in 2019.