Mitsuhiro Minowa
About Mitsuhiro Minowa
Mitsuhiro Minowa is the Marketing Director at Allbirds, where he has worked since 2019. He has extensive experience in brand management across various companies, including Red Bull, Uniqlo, and NIKE, with a focus on sustainable products.
Work at Allbirds
Mitsuhiro Minowa has served as the Marketing Director at Allbirds since 2019. In this role, he has developed and implemented a digital strategy that significantly enhanced the company's online presence. He played a key role in launching an integrated marketing campaign that increased brand awareness for Allbirds in Japan. His focus on sustainable and eco-friendly products aligns with the company's mission.
Previous Experience in Marketing
Prior to joining Allbirds, Mitsuhiro Minowa held several marketing positions. He worked at the Bill & Melinda Gates Foundation as the Tokyo Olympic Project Manager from 2018 to 2019. Before that, he was a Field Marketing Manager at Red Bull in Tokyo from 2016 to 2018. His experience also includes a five-year tenure at Uniqlo in global communication from 2011 to 2016 and two years as Brand Integration Manager at NIKE in the Netherlands from 2007 to 2009.
Expertise in Brand Management
Mitsuhiro Minowa possesses expertise in brand management, particularly within the retail industry. His focus has been on sustainable and eco-friendly products, which is a critical aspect of modern marketing strategies. His extensive experience in various marketing roles has equipped him with the skills necessary to manage and promote brands effectively.
Educational Background
Mitsuhiro Minowa studied at Chuo University from 1993 to 1997, where he completed a four-year program. His education has provided a foundation for his career in marketing and brand management, contributing to his effectiveness in various roles across different organizations.