Yan Xie
About Yan Xie
Yan Xie is an Ecommerce Manager at Allbirds, where he has worked since 2020 in Shanghai, China. He holds a Bachelor of Arts in Japanese Literature from Xi'an Jiaotong University and has previous experience in marketing roles at Unilever and media operations at People's Daily.
Work at Allbirds
Yan Xie has been serving as the Ecommerce Manager at Allbirds since 2020. In this role, he is responsible for overseeing the online sales strategy and managing the ecommerce operations for the company. His position is based in Shanghai, China, where he has contributed to enhancing the brand's online presence and optimizing the customer experience.
Education and Expertise
Yan Xie holds a Bachelor of Arts degree in Japanese Literature and Japanese from Xi'an Jiaotong University, where he studied from 2014 to 2018. He also participated in an exchange program at Yamaguchi University from 2016 to 2017, furthering his studies in Japanese. His educational background has equipped him with language skills and cultural insights beneficial for his career in ecommerce and marketing.
Previous Experience at Unilever
Before joining Allbirds, Yan Xie worked at Unilever for two years, from 2018 to 2020. He held the position of Marketing Specialist focusing on Brand Building and later served as a Marketing Supervisor in the same domain. His experience at Unilever involved developing marketing strategies and enhancing brand visibility in the competitive market.
Internship at People's Daily
In 2017, Yan Xie completed a one-month internship at People's Daily in Tokyo, Japan. During this internship, he gained practical experience in media operations, which contributed to his understanding of the media landscape and its impact on marketing strategies.
Part-time Role at McKinsey & Company
Yan Xie worked as a part-time assistant at McKinsey & Company for one month in 2017 in Shanghai. This role provided him with exposure to consulting practices and enhanced his analytical skills, which are valuable in his current ecommerce management position.