Autumn Knudson
About Autumn Knudson
Autumn Knudson is a Senior CRM Manager at Alleyoop, where she has implemented custom growth funnels and conducted A/B tests since 2020. She has a background in email marketing and production management, having worked at several companies including Whimsy and Row, Posh Peanut, and ANINE BING.
Current Role at Alleyoop
Autumn Knudson serves as the Senior CRM Manager at Alleyoop, a position she has held since 2020. In this role, she has implemented custom growth funnels, quizzes, and A/B tests across various digital platforms, including landing pages, popups, ads, and the company website. Additionally, she performs Net Promoter Score (NPS) and post-purchase surveys to gather customer sentiment, sharing valuable insights with the marketing team. She also focuses on onboarding new applications and building custom Shopify flows and Zaps in Zapier to meet Alleyoop's specific business requirements.
Previous Experience in Email Marketing
Before joining Alleyoop, Autumn held the position of Email Marketing Manager at Whimsy and Row from 2017 to 2020 for three years in the Greater Los Angeles Area. She also worked as an Email Marketing Manager at Posh Peanut for one year from 2019 to 2020. In these roles, she developed and executed email marketing strategies that contributed to customer engagement and retention.
Background in Development and Production
Autumn Knudson has experience in development and production management, having worked at ANINE BING as a Development and Production Manager for 11 months in 2016 to 2017 in Los Angeles, California. Prior to that, she worked at Lulus.com as a Fit & Production professional for one year from 2015 to 2016. These roles provided her with insights into the operational aspects of the fashion industry.
Educational Background
Autumn studied at Salt Lake Community College, where she earned an Associate's Degree in Fashion/Apparel Design from 2012 to 2015. This educational foundation equipped her with the skills and knowledge necessary for her career in the fashion and marketing sectors.