Antonio Farrington
About Antonio Farrington
Antonio Farrington is an Account Executive at Alliance Sales & Marketing, where he has worked since 2021. He specializes in developing marketing strategies and sales solutions, leveraging his extensive experience in managing complex sales cycles and maintaining client relationships.
Work at Alliance Sales & Marketing
Antonio Farrington has been serving as an Account Executive at Alliance Sales & Marketing since 2021. In this role, he employs a win-win approach to negotiate effective sales and marketing solutions tailored to client needs. His responsibilities include developing impactful proposals and presentations that align with the company's objectives. Farrington's expertise in crafting marketing strategies is particularly beneficial for turnaround and high-growth sales divisions, allowing him to contribute significantly to the company's success.
Previous Experience at Haddon House Food Products, Inc.
Antonio Farrington has extensive experience at Haddon House Food Products, Inc., where he held multiple positions over a span of 14 years. He began as a Sales Representative from 1997 to 2003, then advanced to Account Analyst from 2004 to 2011. Following this, he worked as Account Manager from 2011 to 2015 and again from 2015 to 2017. Throughout his tenure, he managed complex sales cycles, maintained distributor and broker relations, and developed account strategies that consistently exceeded sales quotas.
Experience at C.A. Fortune
Farrington worked at C.A. Fortune as an Account Manager from 2017 to 2020. In this position, he continued to refine his skills in consultative selling and high-impact presentations. His role involved managing client relationships and ensuring client retention through effective vendor negotiations. This experience further solidified his capabilities in driving revenue growth and developing strategic communications.
Skills and Expertise
Antonio Farrington possesses a diverse skill set that includes expertise in prospect identification and overcoming resistance in sales processes. He has a proven ability to anticipate unique client requirements and potential roadblocks, allowing him to develop backup plans that minimize risk. His proficiency in managing diverse tasks within complex environments enhances his effectiveness in sales and marketing.