Cynthia Zhang
About Cynthia Zhang
Cynthia Zhang serves as the Managing Director of Global Strategic Marketing and Product Strategy at Allison Transmission, where she has worked since 2022. With extensive experience in consumer insights and brand innovation, she has held various marketing roles across multiple industries and regions, working with major global brands.
Current Role at Allison Transmission
Cynthia Zhang serves as the Managing Director of Global Strategic Marketing and Product Strategy at Allison Transmission. She has held this position since 2022, contributing to the company's marketing strategies and product development initiatives. Her role involves overseeing global marketing efforts and aligning product strategies with market demands.
Previous Experience at Allison Transmission
Prior to her current role, Cynthia Zhang worked at Allison Transmission as the Director of Global Strategic Marketing and Product Strategy from 2018 to 2022. In this capacity, she focused on developing marketing strategies that supported the company's product offerings and enhanced its market presence.
Professional Background in Marketing
Cynthia Zhang has a diverse professional background in marketing, having worked in various roles across multiple industries. She was the Marketing & Business Development Manager at Buckhorn Inc from 2016 to 2018 and served as the Global Marketing Research Manager at Closure Systems International from 2012 to 2016. Her experience also includes positions at Trend Influence and Turner Broadcasting.
Educational Qualifications
Cynthia Zhang holds an MBA in Communication/Marketing from Georgia State University, where she studied from 2006 to 2008. Additionally, she earned a B.A. in English from Dalian University of Foreign Languages and a B.A. in Journalism from Jilin University, both completed between 2000 and 2004.
Global Marketing Expertise
Cynthia Zhang has extensive global marketing experience, having worked with major brands across various regions, including North America, South America, Europe, the Middle East, and Asia Pacific. Her expertise encompasses consumer insights and brand innovation, leveraging market insights and competitive intelligence to inform strategic initiatives.