Amanda Di Veglio Hitchcock
About Amanda Di Veglio Hitchcock
Amanda Di Veglio Hitchcock is a Sr. Marketing Manager at Ally, specializing in Deposits and Auto CRM, with extensive experience in marketing and campaign management.
Company: Ally
Amanda Di Veglio Hitchcock is currently employed at Ally. She holds the position of Senior Marketing Manager - Deposits & Auto CRM. Her tenure with Ally includes several roles such as Marketing Manager - Deposits & Auto CRM, Senior Marketing Specialist - Deposits CRM, Senior Email Marketing Specialist, and Email Marketing Specialist. Her career at Ally has spanned over a decade, starting in 2012.
Title: Sr. Marketing Manager
Amanda Di Veglio Hitchcock serves as the Senior Marketing Manager - Deposits & Auto CRM at Ally. In this role, she is responsible for managing various marketing strategies and initiatives aimed at optimizing customer touchpoints. Her responsibilities include developing campaign briefs, collaborating with analytics teams, and managing budgets and forecasts.
Education and Expertise: University of North Carolina at Charlotte
Amanda Di Veglio Hitchcock studied at the University of North Carolina at Charlotte from 2004 to 2009. During her time there, she gained foundational knowledge and skills that have supported her extensive career in marketing. Her educational background has been instrumental in her ability to manage complex marketing campaigns and collaborate effectively with cross-functional teams.
Background: Stoneacre Inc.
Before joining Ally, Amanda Di Veglio Hitchcock worked at Stoneacre Inc. where she served as a Marketing Campaign Manager from 2010 to 2012. She initially joined Stoneacre Inc. as an intern in 2009, gaining valuable experience that helped build her marketing expertise. Her role involved crafting detailed campaign strategies and supporting the company's marketing initiatives.
Achievements: Marketing Strategy and A/B Testing
Amanda Di Veglio Hitchcock has contributed to numerous marketing successes throughout her career. She has developed detailed campaign briefs in alignment with business needs and brand identity. Additionally, she has collaborated with analytics teams to execute rigorous A/B testing agendas, supporting digital transformations and new product feature introductions. Her efforts in managing budgets and compiling business reviews have been crucial for identifying growth opportunities.