Rob Craig

Rob Craig

Lead Sr. Business Analyst* @ Ally

About Rob Craig

Rob Craig is the Lead Sr. Business Analyst at Ally Financial Inc., with extensive experience in project management and change management across various industries.

Current Position at Ally Financial Inc.

Rob Craig serves as the Lead Sr. Business Analyst at Ally Financial Inc. based in Southfield, MI. He has held this position since 2012. In his role, he manages Software Development Life Cycle (SDLC) deliverables and artifacts for all program projects and develops test plans and test cases utilizing HP Quality Center. Rob also creates comprehensive runbooks and playbooks for production service and support, ensuring smooth operational workflows.

Previous Experience at Flagstar Bank

Before joining Ally Financial Inc., Rob Craig worked at Flagstar Bank as a Project Coordinator/Change Management professional. His tenure at Flagstar Bank lasted from 2011 to 2012, where he was based in Troy, MI. During his 8-month tenure, Rob was involved in coordinating various projects and managing change processes within the organization.

Background in Music and Ministry

Rob Craig has a diverse background that includes significant roles in music and ministry. He served as the Interim Director of Student Ministries at the Office of the General Assembly, Evangelical Presbyterian Church from 2008 to 2010 in Livonia, MI. Prior to that, he was the Director of Music and Worship at Grace Chapel (EPC) in Farmington Hills, MI, from 1993 to 2001. He also served as the Assistant Director of Music at Ward Church (EPC) in Livonia, MI, from 1987 to 1990.

Career at ABN-AMRO Services Corp

Rob Craig spent 16 years at ABN-AMRO Services Corp in Troy, MI, where he held the position of Commercial Operations and Training Officer from 1991 to 2007. In this role, he was responsible for overseeing commercial operations and providing training for various business processes within the organization.

Key Projects and Initiatives

Rob Craig has led significant projects during his tenure at Ally Financial Inc. He was instrumental in the consolidation of three Treasury applications into a single platform named Sierra. Additionally, he played a key role in the ResCap Mortgage separation, leading multiple projects to migrate proprietary data to Ally’s Carrollton Data Center. His contributions have ensured the successful execution and delivery of these critical initiatives.

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