Andrea Calidonio

Senior Campaign Marketing Associate @ Alma

About Andrea Calidonio

Andrea Calidonio is a Senior Campaign Marketing Associate at Alma, where she has worked since 2022. She has a diverse background in marketing, having held various roles at Axogen and earned multiple degrees from the University of Florida.

Work at Alma

Andrea Calidonio serves as a Senior Campaign Marketing Associate at Alma since 2022. In this role, she focuses on developing and executing marketing campaigns that enhance brand visibility and engagement. Her responsibilities include collaborating with in-house experts and external agencies to create content tailored for digital marketing tools. Andrea's expertise in digital marketing operations supports her efforts in driving successful campaigns.

Experience at Axogen

Andrea Calidonio has extensive experience at Axogen, where she held multiple roles. She started as a Marketing and Communications Intern from 2016 to 2017, gaining foundational skills in marketing. She then progressed to a Digital Marketing Specialist from 2020 to 2022, where she focused on digital strategies. Prior to that, she served as a Marketing Consultant from 2019 to 2020, contributing to various marketing initiatives.

Education and Expertise

Andrea Calidonio holds a Master's degree in Latin American Studies and a Master's degree in Management, both from the University of Florida, completed between 2017 and 2019. She also earned a Bachelor's degree in International Studies and Spanish from the same institution, graduating in 2015. Her education is complemented by her expertise in digital marketing tools such as BigTinCan and MasterControl, which she utilizes for managing marketing projects and campaigns.

Background in Marketing and Communications

Before her current role, Andrea worked as a Graduate Assistant at the University of Florida, contributing to the UF Latin American Business Report from 2017 to 2019. This position provided her with valuable experience in research and communication. Additionally, her bilingual proficiency in English and Spanish enhances her capability to execute bilingual marketing campaigns effectively.

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