Tara Al Azawie
About Tara Al Azawie
Tara Al Azawie is a Senior Manager at Alpha FMC, specializing in digital distribution, client experience, data, and analytics. With extensive experience in digital transformation within asset and wealth management, she has contributed to various initiatives and strategies that enhance client engagement and operational efficiency.
Work at Alpha FMC
Tara Al Azawie has been serving as a Senior Manager at Alpha FMC since 2020. In this role, she focuses on Digital, Distribution, Client Experience, Data, and Analytics. Her responsibilities include defining the firm's Client Experience Strategy, which encompasses creating personas, mapping customer journeys, and redefining the change roadmap across Distribution. She has also led a team to design and implement a roadmap to enhance the firm’s Wholesale Distribution capabilities.
Previous Experience at Accenture
Before joining Alpha FMC, Tara worked at Accenture as a Management Consultant from 2013 to 2015. Her focus was on Digital, Retail Banking, and Design. This role allowed her to gain significant insights into digital transformation processes and strategies within the banking sector.
Background in Education
Tara Al Azawie studied at the University of Bristol, where she earned a Bachelor of Science degree in Mathematics. This educational background has provided her with a strong analytical foundation, which she applies in her professional roles.
Experience in Digital Transformation
Tara has extensive experience in digital transformation within the asset and wealth management sectors. She has contributed to initiatives for leading asset managers such as Wellington Management International, BNY Mellon, and State Street Global Advisors. Her work includes defining the Digital Distribution Platform and designing future state data architecture that supports C-suite dashboards.
Teaching Background
Tara began her career in education, working as a Mathematics Teacher and Deputy Head of Year at Teach First from 2010 to 2012. This role involved not only teaching but also leadership responsibilities, which contributed to her development in managing teams and educational strategies.