João Miranda
About João Miranda
João Miranda serves as the Head of GEMA, the Multimedia, Audiovisuals, and TV Playout Production Center at Altice Group, where he has worked since 2007. He has played a significant role in launching several TV channels and managing a team of over 30 professionals in the broadcast and content industries.
Work at Altice Group
João Miranda has been serving as the Head of GEMA - Multimedia, Audiovisuals and TV Playout Production Center at Altice Group since 2007. In this role, he is responsible for overseeing the operations of the center, which includes the launch of Video on Demand (VOD) content across various service platforms such as IPTV, web, mobile, and OTT. He has played a significant role in the procurement, negotiation, and project implementation with leading technology vendors in the broadcast and content industries.
Education and Expertise
João Miranda has an extensive educational background in business and marketing. He studied Business Management at ISEG - UTL from 1993 to 1997. He later pursued a Post-Degree in e-Business and Marketing Management at the same institution from 2006 to 2007. Additionally, he studied Marketing at A Vida, where he focused on a thesis regarding the retention of B2B customers, although he did not complete this program. He achieved a Master’s Degree from A Vida from 2007 to 2008.
Background
Before joining Altice Group, João Miranda worked at PT Prime as the SME Market Manager from 2001 to 2007. During his tenure, he was responsible for various market management tasks. His career has been marked by a focus on multimedia, audiovisuals, and the development of new broadcasting technologies, contributing to his expertise in the field.
Achievements in TV Channel Launches
João Miranda has been instrumental in the creation and launch of several TV channels for both national and international markets. He led the establishment of a new department for MEO, which concentrated on IPTV, OTT, and TV channel broadcasting, as well as non-linear content production. His leadership in these projects has significantly impacted the multimedia landscape.
Team Management and Leadership
As Head of GEMA, João Miranda manages a diverse team of over 30 professionals with backgrounds in engineering, design, and management. His leadership is crucial in fostering collaboration and innovation within the team, enabling the successful execution of multimedia and audiovisual projects.