Renuka Bl
About Renuka Bl
Renuka Bl serves as the APAC Marketing Communication Leader at Altimetrik, where she focuses on strategic communication and innovative marketing tactics. With over two decades of experience in corporate and marketing communication, she has held various leadership roles in multiple sectors, including IT services and public relations.
Work at Altimetrik
Renuka Bl serves as the APAC Marketing Communication Leader at Altimetrik, a position she has held since 2022. In this role, she leads corporate and marketing communication efforts across the Asia-Pacific region. Renuka focuses on implementing innovative, 360-degree communication strategies to achieve measurable success. Her work involves fostering engagement and attracting top talent through a well-crafted Employee Value Proposition. Altimetrik is recognized as a leading pure-play digital company, and Renuka's leadership contributes to its strategic communication initiatives.
Previous Experience in Corporate Communication
Prior to her current role, Renuka held various positions in corporate communication. She worked as Vice President of Internal Communication at Northern Trust Corporation for eight months in 2021-2022. Before that, she was the Head of External Communication at Societe Generale Global Solution Centre from 2018 to 2020. Additionally, she served as Associate Director of Corporate Communication and Marketing at Ness SES from 2005 to 2009. Her extensive experience spans over two decades in diverse sectors, including IT services and BPO.
Educational Background
Renuka Bl has a strong educational foundation in communication and marketing. She studied at Breeks Higher Secondary School in Ooty and later pursued a Master's degree in Mass Communication and Journalism at PSG College for Arts & Science. She also achieved a Master's degree in Mass Communication/Media Studies. Furthermore, she studied Digital Marketing with a focus on Social Media at Manipal Global Education University. In 2020, she completed a program in Leadership and Change Management at XLRI Jamshedpur.
Expertise in Marketing Communication
Renuka has developed expertise in corporate and marketing communication over her career. She advocates for employee advocacy as a key element in building trust within organizations. Her approach emphasizes the importance of strategic communication in fostering engagement and attracting talent. Renuka's experience encompasses various sectors, including PR agency consulting, IT services, and global capability centers (GCCs). She thrives on dynamic communication challenges and implements innovative tactics to drive success.