Adam Musial
About Adam Musial
Adam Musial serves as Principal of the Arrow Network Planning Platform at Altman Solon, where he leads a team focused on advanced network investment analysis. He has a strong background in consulting, having worked at Altman Vilandrie & Company in various roles and holding degrees in Economics, Mechanical Engineering, and an MBA.
Current Role at Altman Solon
Adam Musial serves as Principal of the Arrow Network Planning Platform at Altman Solon since 2021. In this role, he leads a team of power users focused on delivering advanced network investment analysis. His responsibilities include collaborating with in-house software developers and quality assurance teams to address client challenges and translate them into actionable technical directions and new platform features.
Previous Experience at Altman Vilandrie & Company
Adam Musial held multiple roles at Altman Vilandrie & Company from 2011 to 2018. He began as an Analyst, then progressed to Senior Analyst, and later served as Manager in the Applied Analytics (MROI Practice) and Arrow Platform. His tenure included significant contributions to network investment optimization and marketing effectiveness. He worked in both Boston, MA, and New York, NY, during his time with the firm.
Consulting Background
Prior to his current position, Adam Musial worked as a Senior Consultant at Greenwich Consulting in 2013. His extensive consulting experience encompasses areas such as Network Investment Optimization, Opportunity Modeling, Marketing Effectiveness, Media Attribution Modeling, and Marketing Budget Optimization. This diverse background supports his expertise in delivering strategic insights to clients.
Educational Qualifications
Adam Musial holds multiple degrees in engineering and business. He earned a Bachelor of Arts in Economics and Mathematical Sciences from Colby College. He also obtained a Bachelor of Engineering in Mechanical Engineering from Dartmouth College and a Master of Science in Mechanical Engineering from Thayer School of Engineering at Dartmouth. Additionally, he completed his Master of Business Administration at Columbia Business School.
International Education
Adam Musial completed his International Baccalaureate Diploma at Li Po Chun United World College of Hong Kong from 2003 to 2005. This international education experience contributed to his diverse academic background and global perspective.