Elena Gonzalez, MBA
About Elena Gonzalez, MBA
Elena Gonzalez, MBA, serves as the Director of Marketing and Customer Engagement at Ambassador Services - USA and has extensive experience in marketing strategy and customer engagement. She has held various roles at HP and Hewlett Packard Enterprise, contributing to significant training programs and marketing initiatives over her 20-year career in the technology sector.
Current Role at Ambassador Services
Elena Gonzalez serves as the Director of Marketing and Customer Engagement at Ambassador Services - USA since 2019. In this role, she manages marketing strategies that include trade shows and major industry networking events. Her focus is on enhancing customer engagement and driving marketing excellence within the organization.
Previous Experience at HP
Elena Gonzalez has a significant history with HP, where she worked for 20 years in various roles. Her positions included Pricing Manager, Marketing Manager, and Business Planning and Operations Manager. She also served as a Global Program Manager and Product Marketing Manager for Business PCs. Her extensive experience at HP has equipped her with a deep understanding of marketing and operations.
Educational Background
Elena Gonzalez holds a Master of Business Administration from Our Lady of the Lake University. She also earned a Bachelor of Business Administration in Marketing from The University of Texas at San Antonio. Her educational background supports her expertise in marketing strategy and management.
Achievements in Training and Development
Elena Gonzalez has successfully executed large-scale training programs, including one that trained 3,800 employees on future skills through 191 workshops. She enabled 173 workshop facilitators and collaborated with 134 volunteers for a training initiative. Her efforts led to a notable increase in employee satisfaction survey scores.
Expertise in Marketing and Communications
Elena Gonzalez is experienced in various aspects of marketing, including strategy, branding, and communications. She has implemented omnichannel campaigns and change management initiatives. Her ability to reduce complexity and articulate clear paths forward has been a key factor in her success in marketing roles.