Helen Baillie
About Helen Baillie
Helen Baillie serves as the Lead Marketing Automation Manager at the American Chemical Society and has extensive experience in marketing automation, including roles at Medtronic and John Wiley and Sons.
Work at American Chemical Society
Helen Baillie serves as the Lead Marketing Automation Manager at the American Chemical Society. She has held this position since 2017, contributing to the organization's marketing strategies and automation processes for over seven years. Her role involves overseeing marketing campaigns and optimizing automation tools to enhance outreach and engagement within the scientific community.
Current Role at Medtronic
In addition to her role at the American Chemical Society, Helen Baillie has been working as a Marketing Automation Manager at Medtronic since 2018. In this position, she focuses on implementing marketing automation strategies to improve efficiency and effectiveness in Medtronic's marketing efforts.
Experience at John Wiley and Sons
Helen Baillie has extensive experience at John Wiley and Sons, where she has held multiple positions. She began as a Marketing Operations Manager from 2011 to 2013, then transitioned to Senior Marketing Automation Strategist for 11 months in 2013 to 2014. Currently, she serves as the Lead Strategist - Marketing Automation, a role she has occupied since 2014, totaling ten years of service at the organization.
Education and Expertise
Helen Baillie studied at Leeds Metropolitan University, where she earned a Bachelor of Arts with Honors in Business, Management, Marketing, and Related Support Services. Her educational background provides a strong foundation for her expertise in marketing automation and strategy.