Megan Rice
About Megan Rice
Megan Rice is a Senior Coordinator in Marketing at the American Society of Civil Engineers, specializing in email marketing and automation using Eloqua software. With a background in customer service and cake decorating at Cold Stone Creamery in Japan, she has over 14 years of experience in coordinating marketing plans and analyzing email statistics.
Work at American Society of Civil Engineers
Megan Rice has served as the Senior Coordinator in the Marketing department at the American Society of Civil Engineers since 2010. In this role, she coordinates comprehensive marketing plans and manages various marketing initiatives. Her responsibilities include analyzing email statistics and trends to enhance marketing strategies. She also conducts newsletter audits to ensure content quality and engagement. Megan's expertise in email marketing and automation, particularly with Eloqua software, plays a crucial role in the organization's outreach efforts.
Email Marketing and Automation Expertise
Megan Rice specializes in email marketing and automation, utilizing Eloqua software to execute her strategies. Her role involves managing and analyzing email statistics and trends, which helps optimize marketing strategies for better engagement and effectiveness. She is skilled in creating forms for marketing purposes, enhancing the overall efficiency of email campaigns. Her focus on data-driven decision-making supports the American Society of Civil Engineers in reaching its audience effectively.
Background in Customer Service and Cake Decorating
Prior to her current position, Megan Rice worked at Cold Stone Creamery from 2005 to 2009. During her four years there, she held roles in customer service and cake decorating. This experience contributed to her skills in customer interaction and service quality, which are beneficial in her marketing career.
Education and Expertise
Megan Rice studied at James Madison University, where she earned a Bachelor of Science in Media Arts and Design from 2010 to 2012. Before that, she attended Blue Ridge Community College, focusing on General Studies and achieving a transfer degree from 2008 to 2009. Her educational background provides her with a solid foundation in media and design, which complements her marketing expertise.
Marketing Materials Development
Megan Rice has experience in updating and creating marketing brochures, contributing to the visual and informational aspects of the American Society of Civil Engineers' outreach efforts. Her ability to develop marketing materials supports the organization's communication strategies and helps convey its mission effectively.