Tony Castro
About Tony Castro
Sales & management professional with 16 years of Biotech/Pharmaceutical sales experience & over 14 years of management & executive experience & responsibilities. Extensive experience with launching new products into challenging markets, while consistently achieving top sales results. Known for being able to quickly develop strong relationships in new territories and untangle the intricate web of decision making for surgical procedures, prescriptions, patient flow, referral networks, hospital formulary, and budgets. Proven expertise throughout the entire spectrum of the sales cycle including prospecting, cold calling, presenting, and closing. Poses the ability to manage every aspect of a client’s account, including account development and expansion, retention, and risk mitigation. Consistent record of success validated with national sales recognition across competitive markets in Orthopedics, Orphan Drugs, Rare Disease States, Biologics, Injectables, Neuroscience (Hospital), Men’s/Women’s Health, Cardiovascular, Oncology, Immunology, Hematology, Metabolic Genetics, as well as extensive business experience with management & P&L responsibilities. Achieved successful results across multiple cities & states such as CA (Southern California), Nevada, & Hawaii. Extensive experience with large institutions & notable accounts such as UCLA, USC, Cedars Sinai, Harbor UCLA, Metro State Hospital, Good Samaritan Hospital, St. Johns, Kerlan Jobe, University of Hawaii, Los Angeles/Long Beach/Las Vegas VA, Tripler Army Hospital, and Kaiser LA/Hawaii. Biotech/Pharmaceutical Specialties: Orphan Drug Launch Specialty Pharmacy acquisition process Buy and Bill acquisition process Coding and reimbursement: ICD-9, J-Codes, CPT Codes Sale of high cost biologics Business Specialties: Strong analytical and sales forecasting skills Business development B2B Sales Business planning & budgeting Sales training & employee development Accounting Negotiation & strategic planning Direct marketing