Robert Sammelius

Director Of Retail @ AMIRI

About Robert Sammelius

Robert Sammelius serves as the Director of Retail at AMIRI, a position he has held since 2022. He has extensive experience in retail management, having previously worked at companies such as rag & bone and John Varvatos Enterprises.

Current Role at AMIRI

Robert Sammelius serves as the Director of Retail at AMIRI, a position he has held since 2022. In this role, he oversees retail operations and strategy, focusing on enhancing the brand's presence in the market. His responsibilities include managing store performance and implementing retail initiatives that align with the company's goals.

Previous Experience at rag & bone

Prior to joining AMIRI, Robert Sammelius worked at rag & bone in various capacities. He served as the Sr. Director of Retail Stores and Operations from 2020 to 2022, where he was responsible for overseeing retail operations. Before that, he held the position of West Coast Director of Stores for one year from 2019 to 2020, managing store performance and team development.

Experience at John Varvatos Enterprises

Robert Sammelius has extensive experience at John Varvatos Enterprises, where he worked for several years in multiple roles. He began as an Assistant General Manager in 2005 for one year, then transitioned to Director of Stores - West Coast from 2013 to 2019, a role he held for six years. He also served as General Manager from 2006 to 2013, accumulating a total of seven years in leadership positions within the company.

Background in L'Oréal

Robert Sammelius began his career at L'Oréal, where he worked for five years as a Market Coordinator from 1998 to 2003. He then advanced to the role of Account Executive from 2003 to 2005, where he focused on client relationships and market strategies. His experience at L'Oréal provided a strong foundation in retail and brand management.

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