Rebecca Schwan
About Rebecca Schwan
Rebecca Schwan is the Demand Generation Manager at Amperon, with a background in marketing roles at Sama, Brilliant Writer, LLC, and Art Brand Studios.
Current Role at Amperon
Rebecca Schwan currently serves as the Demand Generation Manager at Amperon. Based remotely, she is responsible for driving Amperon's demand generation strategies. Her role includes writing blog posts and articles for the company's website, contributing to thought leadership, and supporting the company’s overall marketing efforts. She has authored multiple blog posts on topics such as clean energy transition and advanced forecasting platforms.
Previous Experience at Sama
Rebecca Schwan has prior experience at Sama, where she worked from 2021 to 2023. Initially, she served as a Demand Generation Specialist and later transitioned to the role of Growth Marketing Manager, Campaigns & Brand. During her tenure, she developed and implemented a comprehensive ABM strategy that resulted in a 30% increase in qualified leads within the first quarter. Her work contributed significantly to the company’s growth and brand awareness in the San Francisco Bay Area.
Early Career and Marketing Roles
Rebecca Schwan's early career includes various marketing roles. She worked at Monta Vista High School as an Assistant Cross Country Coach, and at Brilliant Writer, LLC as a Marketing Manager, where she led a multi-channel marketing campaign that increased brand awareness by 25%. She also held positions at Art Brand Studios and 3M. At Art Brand Studios, Rebecca earned the 'Outstanding Marketing Campaign' award for orchestrating a highly successful event that attracted over 500 attendees.
Education and Academic Achievements
Rebecca Schwan holds a Master of Science in Economics from Purdue University, earned between 2021 and 2022. She also completed a Bachelor’s Degree in Marketing at Rochester Institute of Technology from 2015 to 2019. Her academic background provides a strong foundation for her career in marketing and demand generation.
Published Works and Contributions
Rebecca Schwan is a published author who has contributed articles on demand generation best practices to a leading marketing journal. She also regularly writes for Amperon's website, where her blog posts cover topics like weather forecasts, energy transitions, and demand forecasting. Some of her notable blog posts include 'The economics of the clean energy transition' and 'How the transition from gas to electric heating is changing demand forecasting.'