Erika Snider
About Erika Snider
Erika Snider is a Senior Manager of Executive Communications at Anaplan, where she has worked since 2021. She has a diverse background in communications, having held various roles in organizations such as Booking.com, First Republic Bank, and CNN.
Work at Anaplan
Erika Snider has been serving as the Senior Manager of Executive Communications at Anaplan since 2021. In this role, she has developed a playbook and communication process for incident managers, which includes drafting templates to streamline communication. Snider supported the CEO in delivering a keynote address at Anaplan Live 2022, a significant conference that attracted 1,500 attendees. Her responsibilities also included liaising with the incident management team to enhance customer communications during platform outages.
Education and Expertise
Erika Snider studied at the University of California, Berkeley, where she focused on Project Management from 2010 to 2011. She also holds a Bachelor of Arts in Political Science from the University of California, San Diego, which she completed between 1997 and 2001. Additionally, Snider earned a Master of Business Administration from the University of San Francisco, studying from 2008 to 2010. Her educational background provides her with a strong foundation in management and communication.
Background
Before joining Anaplan, Erika Snider held various communication roles across different organizations. She worked as the Internal Communications Manager at Booking.com from 2018 to 2020 in the Amsterdam Area. Prior to that, she served as the Director of Corporate Communications at First Republic Bank from 2015 to 2018 in the San Francisco Bay Area. Snider also has experience as a Communications Specialist at the Federal Reserve Bank of San Francisco and as an Executive Communications Consultant at Crawford Group.
Achievements
Erika Snider managed communications for Thoma Bravo's acquisition of Anaplan, which is noted as the largest private equity merger/acquisition in the Software as a Service (SAAS) industry. Her role involved significant strategic communication efforts that contributed to the successful management of this major event. Additionally, she has a background in media, having worked at CNN in various capacities, including as an Assignment Editor and Project Manager.