Susan Mizerak
About Susan Mizerak
Susan Mizerak serves as the Alliances Field Engagement Director at Anaplan, where she applies her extensive experience in channel marketing to enhance customer retention strategies. With a background in marketing and over a decade of experience, she has held various roles in notable companies, contributing to lead generation and customer acquisition efforts.
Work at Anaplan
Susan Mizerak serves as the Alliances Field Engagement Director for Food and Beverage Services at Anaplan. She has been in this role since 2023, contributing to the company's channel marketing efforts. Based in Charlotte, North Carolina, she employs a hands-on approach to enhance customer retention strategies, ensuring effective engagement with partners and clients.
Education and Expertise
Susan Mizerak holds a Bachelor of Science degree in Marketing from Illinois State University. Her educational background provides a foundation for her extensive experience in strategic marketing. She possesses strong communication and analytical skills, which have played a crucial role in her success in lead generation and customer acquisition across various roles.
Background
Susan Mizerak has over a decade of experience in marketing, focusing on both B2B and B2C sectors. Her career includes significant roles at several organizations. Prior to her current position, she worked at Spaulding Ridge as Director of Global Alliances and Field Marketing from 2020 to 2023. She also held various positions at The Hackett Group and Huron Consulting Group, contributing to her comprehensive understanding of marketing strategies.
Professional Experience
Before joining Anaplan, Susan Mizerak accumulated diverse experience in the marketing field. She worked at The Hackett Group as Alliance Director from 2017 to 2020 and as Senior Manager from 2016 to 2017. At Huron Consulting Group, she served as a Marketing Associate and Marketing Analyst between 2013 and 2016. This varied experience has equipped her with the skills necessary to develop and implement effective marketing programs.
Achievements in Marketing
Throughout her career, Susan Mizerak has developed and implemented strategic marketing programs that have contributed to customer retention and acquisition. Her hands-on approach to channel marketing has been instrumental in driving results in her roles. With a focus on both B2B and B2C sectors, she has consistently worked to enhance marketing effectiveness and partner engagement.