Niki Burke

Niki Burke

Associate Director, Product Marketing @ Anaqua

About Niki Burke

Niki Burke serves as the Associate Director of Product Marketing at Anaqua, where she has worked since 2022. With a background in customer success and product marketing, she has held various roles at Nationwide Insurance and has been recognized as a subject matter expert in social computing and informatics.

Work at Anaqua

Niki Burke currently serves as the Associate Director of Product Marketing at Anaqua, a position she has held since 2022. In this role, she focuses on developing marketing strategies that enhance product visibility and drive user engagement. Prior to this, she worked as a Product Marketing Manager at Anaqua from 2019 to 2022, where she contributed to various marketing initiatives that supported product growth and customer satisfaction.

Previous Experience at Encompass-CX

Before joining Anaqua, Niki Burke worked at Encompass-CX as a Customer Success Manager from 2018 to 2019. During her tenure in the Greater Boston Area, she was responsible for ensuring client satisfaction and fostering strong relationships with customers to enhance their experience with the company's services.

Career at Nationwide Insurance

Niki Burke's career at Nationwide Insurance spanned several roles from 2011 to 2017. She began as a Collaboration Services Intern for three months before advancing to the position of Business Consultant in Collaboration Services, where she worked for six years. Additionally, she served as a Senior Analyst in IT Analysis/User-Centered Design for two years. Throughout her time at Nationwide, she played a significant role in establishing the company's reputation in social computing technologies.

Education and Expertise

Niki Burke studied at the University of Michigan, where she earned a Bachelor of Science degree in Social Computing Informatics from 2005 to 2011. Her academic background has positioned her as a subject matter expert in social computing and informatics, allowing her to contribute to various industry discussions and presentations.

Public Speaking and Presentations

Niki Burke has delivered several presentations on topics related to social computing and employee engagement. Notable talks include 'How to Create a Broadcast Quality Talk Show to Engage Employees on Your Intranet' at the Ragan Intranet Makeover Summit in April 2016, and 'How to Engage Your Front Line Workers' at Microsoft Convergence in March 2015. Her presentations reflect her expertise in creating effective communication strategies within organizations.

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