Kaviyakavi Baskaran 🌻
About Kaviyakavi Baskaran 🌻
Kaviyakavi Baskaran is a Social Media Marketer with a background in copywriting and content creation. She has worked with various companies in India and the UAE, transitioning from freelance roles to a full-time position at Animaker Inc. since 2021.
Current Role at Animaker
Kaviyakavi Baskaran has been working at Animaker Inc. as a Social Media Marketer since 2021. In this role, she focuses on creating engaging content and managing social media strategies to enhance brand visibility. Her experience in social media marketing allows her to effectively connect with audiences and promote the company's offerings.
Previous Work Experience
Prior to her current position, Kaviyakavi held various roles in the field of copywriting and content creation. She worked as a Copywriter at Ivanooo for two months in 2021 and at Glocom Retail Private Limited for one year from 2020 to 2021. Additionally, she served as a Junior Copyeditor at Dinamani Business for two months in 2019 and as a Creative Copywriter at Rubhu Social for three months in 2020. Her freelance experience includes writing for Lynkread and Paperpedia Pvt Ltd.
Education and Expertise
Kaviyakavi completed her Master of Arts in English Language and Literature at the University of Madras from 2018 to 2020. She also holds a Bachelor's degree in English from Holy Cross College, Tiruchirapalli, which she obtained from 2015 to 2018. Her academic background has equipped her with strong writing and analytical skills, which she applies in her marketing and content creation efforts.
Career Development
Kaviyakavi transitioned from freelance writing to a full-time role after completing her thesis and viva session in 2020. She began her career in social media marketing by writing Instagram captions for fan pages and small businesses during her college years. This early experience laid the foundation for her current career in social media marketing and content strategy.
Engagement with Audience
Kaviyakavi actively engages with her audience by inviting discussions on marketing and commercial writing through direct messages. This approach fosters a community around her work and allows her to connect with others in the industry, sharing insights and experiences.