Gesa Aschern
About Gesa Aschern
Gesa Aschern is a Product Lead specializing in Retail Experience at Ankorstore, where she has worked since 2022 in Berlin. She has held various product management roles at notable companies including Zalando SE and finleap, and has a strong educational background in fashion and marketing.
Work at Ankorstore
Gesa Aschern has been serving as the Product Lead - Retail Experience at Ankorstore since 2022. In this role, she focuses on enhancing the retail experience through innovative product strategies. Her work is based in Berlin, Deutschland, where she collaborates with cross-functional teams to drive product development and improve user engagement.
Previous Experience in Product Management
Before joining Ankorstore, Gesa Aschern held several significant positions in product management. She worked at finleap as Product Lead - Mobile Banking for four months in 2019. Prior to that, she spent three years at retawo GmbH as Creative Vision, where she contributed to the company's product strategy and development. Gesa also has extensive experience from her time at Zalando SE, where she held multiple roles, including Senior Product Manager for Strategic App Development and Home Experience.
Educational Background
Gesa Aschern studied at the Amsterdam Fashion Institute, where she earned a Bachelor of Engineering (BE) in International Fashion Management from 2008 to 2013. Additionally, she attended the Fashion Institute of Technology, focusing on Marketing, E-commerce, Retailing, Photography, Layout, and Consumer Psychology. During her studies, she completed a semester abroad in 2011, which lasted for 11 months.
Early Career and Internships
Gesa Aschern began her career as a Strategy Intern at SelectNY from 2011 to 2012. Following this role, she worked as a Mobile Consultant at Aperto - An IBM Company for one year from 2013 to 2014. These early experiences provided her with foundational skills in strategy and mobile consulting, contributing to her later success in product management.