Rob Healy
About Rob Healy
Rob Healy serves as the Vice President of Platform Success at Anteriad, where he has worked since 2022. He specializes in omni-channel marketing and data analytics, contributing to the company's B2B marketing solutions and platform development.
Work at Anteriad
Rob Healy has been serving as Vice President of Platform Success at Anteriad since 2022. In this role, he focuses on leveraging world-class data and analytics to enhance performance marketing strategies. Healy contributes to the development of Anteriad's intent-driven, full-funnel Account-Based Marketing (ABM) and demand generation platform. His work is integral to providing innovative B2B marketing solutions within the New York City Metropolitan Area.
Previous Experience at MeritB2B
Before joining Anteriad, Rob Healy worked at MeritB2B as Vice President of Platform Services from 2016 to 2022. During his six years at MeritB2B, he played a significant role in enhancing platform services, contributing to the company's growth and success in the B2B marketing sector. His experience at MeritB2B laid a strong foundation for his current role at Anteriad.
Education and Expertise
Rob Healy earned a Bachelor of Arts (B.A.) degree from Villanova University, where he studied from 1988 to 1992. His educational background supports his expertise in omni-channel marketing and technology-enabled solutions. Healy specializes in platform development and services within the data analytics field, which is crucial for his current responsibilities in performance marketing.
Professional Focus
Rob Healy operates within the New York City Metropolitan Area, concentrating on B2B marketing solutions. His professional focus includes the integration of data analytics into marketing strategies, which enhances the effectiveness of campaigns. Healy's role emphasizes the importance of leveraging data to drive marketing performance and improve client outcomes.