Santhosh Kumar
About Santhosh Kumar
Santhosh Kumar is an Associate Manager in Digital Marketing with over six years of experience in the field. He has worked for notable companies such as True Influence and Anteriad, specializing in B2B lead generation and process documentation.
Work at Anteriad
Santhosh Kumar has been serving as the Associate Manager of Digital Marketing at Anteriad since 2022. In this role, he focuses on developing and executing digital marketing strategies to enhance brand visibility and lead generation. His responsibilities include overseeing digital campaigns and ensuring alignment with organizational goals. His experience in digital marketing allows him to contribute effectively to Anteriad's objectives.
Previous Experience at True Influence
Prior to his current position, Santhosh Kumar worked at True Influence in various capacities. He began as an Email Marketing Specialist from 2016 to 2017, where he developed email marketing strategies. He then advanced to Senior Email Marketing Specialist from 2017 to 2019, focusing on optimizing email campaigns. Following that, he served as Team Lead - Digital Marketing from 2019 to 2021, and later as Associate Manager, Digital Marketing from 2021 to 2022, where he managed digital marketing initiatives.
Education and Expertise
Santhosh Kumar earned his Bachelor's Degree in Computer Science from Vijaya College, previously known as B.H.S First Grade College, from 2005 to 2010. His educational background provides a solid foundation for his expertise in digital marketing, particularly in B2B lead generation and process documentation. He has developed skills in team management, online research, and content marketing through his academic and professional experiences.
Background in Digital Marketing
With over six years of hands-on experience in digital marketing, Santhosh Kumar has developed a comprehensive understanding of the field. His career includes roles that emphasize email marketing, team leadership, and digital strategy development. He has worked with various organizations, managing lead generation efforts for major consulting and IT companies, which has enhanced his knowledge of industry-specific marketing practices.
Early Career Experience
Santhosh Kumar began his professional journey as a Process Associate at First American (India) from 2011 to 2012. He then transitioned to West Unified Communications Services, where he worked as a Post Call Specialist from 2012 to 2016. These early roles provided him with foundational skills in customer interaction and process management, which he later applied in his digital marketing career.