Alexandru Sinclair
About Alexandru Sinclair
Alexandru Sinclair is the Senior Director of Brand Partnerships at Apartment Therapy Media, with extensive experience in media sales and brand partnerships across various prominent publications.
Senior Director, Brand Partnerships at Apartment Therapy Media
As a Senior Director of Brand Partnerships at Apartment Therapy Media, Alexandru Sinclair has been instrumental in driving brand engagement and partnerships since 2022. His role involves crafting strategies that integrate both digital and traditional media platforms to ensure optimal reach and effectiveness. Leveraging his strong network, Alexandru collaborates closely with key decision-makers in brand and agency sectors to foster mutually beneficial partnerships, thereby enhancing Apartment Therapy Media's market presence.
Director of Brand Partnerships at Leaf Group
Alexandru Sinclair served as Director of Brand Partnerships at Leaf Group from 2017 to 2021 in the Greater New York City Area. During his tenure, he was responsible for developing and implementing strategic media sales initiatives aimed at building robust brand partnerships. His efforts consistently exceeded revenue goals, thanks to his adeptness at creating omni-channel solutions tailored to diverse media platforms. This role allowed him to further expand his network and skill set in brand management and media planning.
Senior Account Director at Architectural Digest
Between 2014 and 2016, Alexandru Sinclair worked as a Senior Account Director at Architectural Digest, operating in the Greater New York City Area. In this capacity, he managed major accounts, developed strategic sales plans, and oversaw the execution of advertising campaigns. His role involved working closely with clients to understand their needs and objectives, ensuring that the bespoke solutions provided led to successful ad campaigns and strengthened client relationships.
Educational Background in Communications
Alexandru Sinclair obtained his Bachelor's degree in Communications from the University at Albany, SUNY, where he studied from 1994 to 1998. This foundational education equipped him with the essential skills and knowledge required for his career in media planning and brand partnerships. His academic background has been pivotal in developing his ability to craft effective communication strategies across various media platforms.
Track Record in Media Sales and Planning
Alexandru Sinclair has accumulated extensive experience in media sales and planning, with a career spanning multiple reputable organizations. He began his journey as a Media Planner at Mindshare from 2000 to 2004, followed by a brief stint at ZenithOptimedia. Subsequent roles included National Sales Manager at MetroSource and Account Director positions at Outside Magazine and Allure Magazine. His career trajectory showcases his competence in exceeding revenue goals and forming valuable industry connections.