Rachel Otero

Associate Social Media Director @ Apartment Therapy

About Rachel Otero

Rachel Otero is the Associate Social Media Director at Apartment Therapy Media, with extensive experience in social media roles at various companies including InStyle and Victoria's Secret.

Company

Rachel Otero is currently an Associate Social Media Director at Apartment Therapy Media. She has held this position since 2022. Apartment Therapy Media is known for its influence in home decor, lifestyle, and expert advice content.

Title

Rachel Otero serves as the Associate Social Media Director at Apartment Therapy Media. Her role involves overseeing social media strategy and execution to increase audience engagement and brand visibility.

Professional Background

Rachel Otero has amassed substantial experience in social media management and editing. Prior to her current role, she worked as a Social Media Manager at Apartment Therapy Media from 2020 to 2022 and as a Social Media Editor from 2019 to 2020. Before this, she was a Social Media Editor at InStyle from 2018 to 2019, and an Associate Social Media Editor from 2017 to 2018. She has also held social media positions at Victoria's Secret and even interned at Arnold Worldwide and L'Oréal.

Education and Expertise

Rachel Otero studied Public Relations and Marketing Communications at Simmons College from 2013 to 2017. Her education has provided a solid foundation for her career in social media management. She also attended the Chicago High School for the Arts, where she studied as a Pre Professional Dance Major from 2009 to 2013.

Career Development

Rachel Otero’s career began with internships that provided diverse industry exposure. She interned as a Brand Experience Intern at Arnold Worldwide and a Brand Communications & Events Intern at Victoria's Secret in 2015. Her first roles in social media were as Social Media Intern and Coordinator at Victoria's Secret in 2016 and 2017. These early positions equipped her with the practical expertise that has been fundamental to her later success in prominent media companies like InStyle and Apartment Therapy Media.

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