Alyssa Marinaccio
About Alyssa Marinaccio
Alyssa Marinaccio serves as the Head of Digital & Marketing Enablement at Apollo Global Management Inc., a position she has held since 2022. She has extensive experience in digital marketing, having previously worked at major financial institutions including Citi, JPMorgan Chase, T. Rowe Price, and BNY Mellon.
Current Role at Apollo Global Management
Alyssa Marinaccio serves as the Head of Digital & Marketing Enablement at Apollo Global Management Inc. since 2022. In this role, she focuses on enhancing digital marketing strategies and enabling marketing initiatives within the organization. Her position is based in the New York City Metropolitan Area, where she leverages her extensive experience in digital marketing to drive growth and engagement.
Previous Experience in Financial Services
Before joining Apollo, Alyssa held several key positions in the financial services sector. She worked at T. Rowe Price as the Marketing Enablement Director from 2018 to 2022. Prior to that, she was the Head of Digital Platforms at BNY Mellon from 2014 to 2017. Her earlier roles include serving as a Digital Program Manager at JPMorgan Chase and a Digital Marketing Manager at Citi.
Educational Background
Alyssa Marinaccio earned her Bachelor of Arts (B.A.) degree in Mass Media Studies from Hofstra University. This educational foundation has contributed to her expertise in digital marketing and communication strategies, which she has applied throughout her career in various roles.
Early Career Development
Alyssa began her career in marketing with an internship at Brand Connections, where she worked as an Account Management Intern in 2009. She then joined Citi as a Digital Marketing Associate for Citi Transaction Services from 2010 to 2011, before advancing to a Digital Marketing Manager role at the same company from 2011 to 2013.
Career Progression in Digital Marketing
Alyssa's career in digital marketing has seen a steady progression through various roles in prominent financial institutions. After her tenure at Citi, she transitioned to JPMorgan Chase as a Digital Program Manager in Investment Management for one year. Her subsequent roles at BNY Mellon and T. Rowe Price further solidified her expertise in marketing enablement and digital strategy.