Ana Ballesteros

Ana Ballesteros

Marketing Development Specialist @ Apollo.io

About Ana Ballesteros

Ana Ballesteros is a Marketing Development Specialist at Apollo, where she has worked since 2021. She has a background in marketing and sales, with previous roles at PeopleGrove, Newswise, POTA Software, Inc., and CARGO CARE SERVICES.

Current Role at Apollo.io

Ana Ballesteros serves as a Marketing Development Specialist at Apollo, a position she has held since 2021. In this role, she has contributed to the development of strategies that enhance the ability of sales representatives to identify and engage with high-quality prospects. Additionally, she has been instrumental in leveraging Apollo's platform to optimize communication strategies for market development. Her efforts have led to the implementation of best practices for outreach and engagement, resulting in improved team performance.

Previous Experience at PeopleGrove

Prior to her current role, Ana worked at PeopleGrove as a Partnership Development Consultant from 2020 to 2021. During her time there, she focused on building partnerships and enhancing the company's outreach efforts. This experience contributed to her understanding of market development and strategic communication.

Career Background in Marketing and Sales

Ana's career includes diverse roles in marketing and sales. She worked as an Account Executive at Newswise for seven months in 2018, where she managed client accounts and contributed to sales strategies. From 2018 to 2020, she served as Marketing Manager at POTA Software, Inc, overseeing marketing initiatives. Additionally, she held a position as Inside Sales and Marketing at CARGO CARE SERVICES in Colombia from 2017 to 2018.

Educational Background in International Business

Ana studied at Universidad EAFIT, where she earned a degree in International Business. Her education provided her with a solid foundation in global commerce and trade, which has been beneficial in her marketing and sales roles throughout her career.

Early Career Experience

Ana began her professional journey as an intern at Melody Farms LLC in 2012, where she gained initial experience in the industry. This four-month internship in Miami, Florida, allowed her to develop foundational skills in marketing and business operations.

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