Cheri Lin
About Cheri Lin
Cheri Lin is the SVP and Chief Marketing Officer with a background in healthcare and education marketing, known for her impactful contributions in consumer marketing and strategic growth initiatives.
Cheri Lin's Current Title and Role
Cheri Lin currently serves as the Senior Vice President and Chief Marketing Officer (CMO). She holds a pivotal role in shaping and executing marketing strategies for the organization. As the CMO, her responsibilities include brand management, market research, advertising, and digital marketing efforts aimed at driving growth and enhancing the company's market presence.
Cheri Lin's Educational Background
Cheri Lin holds a Bachelor of Arts (BA) degree from Union College. Furthering her education, she earned a Master of Business Administration (MBA) from Duke University. Her strong educational background in business administration and marketing has provided a solid foundation for her career in executive marketing roles.
Cheri Lin's Early Career at Johnson and Johnson
Cheri Lin began her career at Johnson and Johnson, focusing on consumer marketing for well-known brands such as Tylenol and Procrit. Her work in these roles set the stage for her future success in marketing, providing her with valuable experience in brand management and consumer engagement.
Achievements at P4 Healthcare
Cheri Lin was employee number seven at the start-up P4 Healthcare, where she played a critical role in developing and launching a patient supportive care B2B2C service tailored for oncology practices. Her efforts led to significant year-over-year growth, culminating in a successful exit when P4 Healthcare was acquired by Cardinal Health.
Cheri Lin's Role at Learning Ally
Before joining her current company, Cheri Lin served as the Chief Marketing Officer at Learning Ally. During her tenure, she successfully built a data-driven marketing team that achieved notable success. Her leadership contributed to the organization's marketing efficacy and overall growth.