Scott Armstrong

VP Of Sales @ App Orchid

About Scott Armstrong

Scott Armstrong is the Vice President of Sales at App Orchid Inc, with a robust background in sales leadership spanning over three decades in various technology companies. He has held significant roles at Anaplan Inc, C3 AI, and Parametric Technology Corporation, demonstrating expertise in sales methodologies and talent development.

Work at App Orchid

Scott Armstrong serves as the Vice President of Sales at App Orchid Inc. He has held this position since 2024, contributing to the company's sales strategy and operations. His role involves overseeing sales initiatives and leading the sales team to achieve organizational goals. Armstrong's experience in sales management supports his efforts in driving revenue growth and expanding market presence for App Orchid.

Previous Experience in Sales Leadership

Prior to his current role, Armstrong held several significant positions in sales leadership. He was the Vice President of North American West Sales at C3 AI from 2021 to 2024. Before that, he served as Regional Sales Director at Anaplan Inc from 2012 to 2021. His earlier roles include Account Manager and District Manager at Parametric Technology Corporation, as well as positions at Newview Technologies, Rightworks, and BMC Software. This extensive background in various sales roles has equipped him with a diverse skill set.

Education and Expertise

Armstrong studied at Texas A&M University, where he earned a Bachelor of Business Administration with a focus on Marketing and Finance from 1984 to 1989. His educational background complements his professional experience, particularly in executing industry-standard sales methodologies and developing sales ecosystems. He specializes in integrating sales operations with partners and system integrators, enhancing overall sales effectiveness.

Achievements in Sales Management

Throughout his career, Scott Armstrong has demonstrated a proven track record in recruiting and developing top sales talent. He has experience leading sales teams in both large public software companies and startup environments. Notably, he played a role in the acquisition of Rightworks by i2 and Inquira by Oracle, showcasing his capabilities in navigating complex sales landscapes and contributing to organizational growth.

Background in the Dallas/Fort Worth Area

Armstrong has spent a significant portion of his career in the Dallas/Fort Worth area, where he has held various sales positions. His familiarity with this market has allowed him to build strong professional relationships and understand regional dynamics. His tenure at multiple companies in this area has solidified his reputation as a skilled sales leader.

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