Melissa Kallas

Melissa Kallas

Staff Product Designer @ Appcues

About Melissa Kallas

Melissa Kallas is a Staff Product Designer at Appcues, where she has worked since 2022. She has a diverse background in design, with experience in user experience, digital and print design, and freelance consulting.

Work at Appcues

Melissa Kallas has been employed at Appcues as a Staff Product Designer since 2022. In this role, she focuses on enhancing user experiences and product design. Prior to her current position, she worked at Appcues as a Senior Product Designer from 2021 to 2022. Her experience at Appcues highlights her commitment to improving digital products and user engagement.

Previous Experience in User Experience Design

Before joining Appcues, Melissa worked at American Family Insurance as a User Experience Designer from 2017 to 2021. In this position, she contributed to the design and improvement of user interfaces, ensuring a positive experience for users. Her role in Madison, Wisconsin, allowed her to develop skills in user research and usability testing.

Background in Design

Melissa Kallas has a diverse background in design, having worked at Curtis. for a total of 11 years in various roles, including Designer and Senior Designer. Her experience at Curtis. provided her with a strong foundation in both digital and print design. Additionally, she began her career at Richardson Electronics as a Material Handler & Shipping Clerk and later as a Design Intern at Curtis. for three months.

Education and Expertise

Melissa holds a Bachelor of Fine Arts (B.F.A) in Visual Communication and English from Northern Illinois University, where she studied from 2003 to 2007. Her education has equipped her with skills in typography, branding, and identity design. She has expertise in developing design systems and facilitating design thinking workshops, which are essential for effective product design.

Freelance and Consulting Work

In addition to her full-time roles, Melissa has been an Independent Consultant as a Freelance UX/UI Product Designer since 2009. This position has allowed her to work with various clients in the Greater Madison Area, applying her skills in content strategy, information architecture, and user research to enhance product design.

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