Maya Shani
About Maya Shani
Maya Shani serves as the Head of Strategic Accounts for Media & Telecom in the APAC region at Applicaster, where she has worked since 2019. With a background in managing global clients and extensive experience in strategic roles at companies like HP and Viacom, she specializes in aligning business objectives with customer needs.
Current Role at Applicaster
Maya Shani serves as the Head of Strategic Accounts for Media & Telecom in the APAC region at Applicaster. She has held this position since 2019, based in Paris, Île-de-France, France. In her role, she manages third-party integrations with analytics providers such as Google Analytics, ComScore, and Mixpanel, as well as ad providers like Google DFP. Maya leads a cross-functional team of 30 members located across Israel, India, and Ukraine, focusing on delivering effective solutions for clients.
Previous Experience at HP
Before her current role, Maya Shani worked at HP as the Director of Strategic Projects from 2017 to 2019 in Israel. In this position, she was responsible for overseeing strategic initiatives within the organization, contributing to the company's operational goals and project management efforts.
Experience at Applicaster
Maya Shani was previously employed at Applicaster as a Strategic Account Manager from 2014 to 2017. During her tenure, she focused on managing relationships with key clients and ensuring their needs were met through tailored solutions. This role laid the groundwork for her current leadership position within the company.
Background in Business Development at Viacom
Maya Shani worked at Viacom from 2011 to 2014 as the manager of the Business Development and Marketing department in Tel Aviv, Israel. In this role, she was involved in developing strategies to enhance the company's market presence and drive business growth.
Education and Expertise
Maya Shani studied at the Open University of Israel. She has extensive experience in managing global, multinational customers from various countries, including Mexico, India, Thailand, and Israel. Maya is recognized for her ability to transform business goals and customer needs into effective and profitable deliverables.