Dan Rosica
About Dan Rosica
Dan Rosica is a founding member of the marketing team at the Applied Behavioral Science Association and currently works as an Associate at ideas42. He holds a Master's degree in Behavioral and Decision Sciences from the University of Pennsylvania and has extensive experience in behavioral research and marketing strategies.
Work at Applied Behavioral Science Association
Dan Rosica serves as a Founding Member of the Marketing Team at the Applied Behavioral Science Association. He has been involved in the organization since 2020, contributing to the development of marketing strategies that leverage behavioral science principles. His role focuses on addressing complex marketing challenges through innovative approaches, reflecting the association's commitment to applying behavioral insights in various contexts.
Education and Expertise
Dan Rosica holds a Master's degree in Behavioral and Decision Sciences from the University of Pennsylvania, where he studied from 2020 to 2021. He also earned a B.A. in Psychology and a B.A. in Economics from the University of California, Los Angeles, completing his studies from 2014 to 2018. Additionally, he is pursuing continuing studies at Stanford University, focusing on data-driven innovation, and has obtained a Business Foundations Certificate from UCLA Anderson School of Management.
Background
Dan Rosica has a diverse professional background in behavioral research and marketing. He worked as a Teaching Assistant at the Duke Center for International Development, focusing on behavioral economics in international development. His experience includes roles at Oracle and InTelegy, where he contributed to business intelligence and consulting efforts. He has also served as a Behavioral Research Assistant at both the Center for Advanced Hindsight at Duke University and Geisinger.
Achievements
Throughout his career, Dan Rosica has been involved in various initiatives that integrate behavioral science with marketing strategies. His contributions to the Applied Behavioral Science Association's marketing team reflect his commitment to utilizing behavioral insights to enhance marketing effectiveness. He has developed marketing initiatives since 2021, demonstrating his ability to apply academic knowledge to real-world challenges in the field.