María De Sancha Rojo
About María De Sancha Rojo
María De Sancha Rojo is a Media & Content Manager with over ten years of experience in corporate communications, journalism, and community management. She has worked for notable organizations such as The Huffington Post and El PAÍS, and currently oversees external communications for Applus+ in Madrid.
Work at Applus+
María De Sancha Rojo has been serving as the Media & Content Manager at Applus+ since 2020. In this role, she coordinates all external communications, which includes managing the company's web presence, social media channels, and media relations. Her responsibilities encompass creating and overseeing content strategies that align with the organization's goals. With her extensive background in corporate communications, she contributes to enhancing Applus+'s visibility and engagement in the market.
Previous Experience in Journalism
María has a strong background in journalism, having worked at The Huffington Post as an Editor from 2013 to 2017 and later as Bureau Chief at El HuffPost from 2018 to 2020. During her tenure, she was responsible for overseeing editorial content and managing a team of journalists. Her role involved ensuring the quality and relevance of news articles, contributing to the publication's reputation in the digital media landscape.
Education and Expertise
María studied Comunicación Audiovisual at Universidad Carlos III de Madrid, where she earned her licenciatura from 2005 to 2010. She furthered her education by obtaining a Máster de periodismo from UAM - EL PAÍS in 2014. Her academic background, combined with over ten years of professional experience in corporate communications and editorial coordination, positions her as an expert in content creation and media management.
Background in Community Management
Before her current role, María worked as a Community Manager at Art Advisory Services for two months in 2012. She also held the position of International Editorial Coordinator at Ausbanc from 2011 to 2012. These roles provided her with valuable experience in engaging with audiences and managing community interactions, which she has leveraged in her subsequent positions in media and content management.
Search Engine Optimization Experience
María worked as a Search Engine Optimizer at Diario EL PAÍS from 2019 to 2020. In this capacity, she focused on enhancing the visibility of online content through effective SEO strategies. Her understanding of search engine algorithms and content optimization techniques has been instrumental in her roles, allowing her to create content that effectively reaches target audiences.