Alex Grach
About Alex Grach
Alex Grach serves as the VP Sales for EMEA and LATAM at AppsFlyer, where he has significantly contributed to the company's growth in these regions since 2015. He holds multiple degrees, including a Master's in Business Administration from the Higher School of Economics and an Executive Master's from INSEAD.
Work at AppsFlyer
Alex Grach has served as the Vice President of Sales for the EMEA and LATAM regions at AppsFlyer since 2015. During his tenure, he has played a crucial role in expanding the company's presence in these regions. His efforts have been instrumental in driving the adoption of AppsFlyer's SaaS platform among leading marketing and product teams globally. Grach has also contributed to initiatives focused on enhancing customer privacy and improving mobile experiences.
Education and Expertise
Alex Grach holds a Master's degree in Business Administration and Management from the State University — Higher School of Economics, which he completed from 2003 to 2008. He is currently pursuing an Executive Master in Change at INSEAD, expected to conclude in 2024. In addition, he completed a Program on Negotiation at Harvard Law School in 2020. Grach also attended the University of California, Berkeley, where he participated in a summer school program focused on Urban and Regional Development in 2013.
Background
Before joining AppsFlyer, Alex Grach gained experience in various roles within the technology sector. He worked as an Account Manager at Cisco from 2008 to 2012 in the Amsterdam Area. Following that, he served as a Business Development Manager at Panaya for one year in Tel Aviv, Israel. Grach also held a position as a Marketing Trainee at Intel Corporation from 2006 to 2008 in Moscow, Russian Federation. Additionally, he was a member of Revenue Collective from 2021 to 2023 in London.
Mentorship and Teaching Experience
Alex Grach has contributed to the startup ecosystem as a Mentor and Lecturer at Google for Startups EU from 2019 to 2021. In this role, he provided guidance and support to emerging entrepreneurs and startups, sharing his expertise in sales and business development. His involvement in mentorship reflects his commitment to fostering growth and innovation within the tech community.