Ariane Bassi
About Ariane Bassi
Ariane Bassi is a Senior Customer Success Manager at AppsFlyer, where she has worked since 2021. She has extensive experience in customer support and account management, having previously held roles at Outbrain and other companies in Brazil and Italy.
Current Role at AppsFlyer
Ariane Bassi serves as a Senior Customer Success Manager at AppsFlyer, a position she has held since 2021. In this role, she focuses on collecting customer product ideas and feedback to relay to the Product and R&D teams. She works closely with the sales team to identify upsell opportunities for existing customers. Ariane also provides education to clients through demos, webinars, and virtual training sessions, ensuring that customers are well-informed about the products and services offered by AppsFlyer.
Previous Experience at Outbrain
Ariane Bassi has extensive experience at Outbrain, where she worked in various capacities from 2015 to 2021. She served as an Account Strategist for one year, followed by three years as a Senior Account Manager. Her final role at Outbrain was as a Senior Publisher Manager from 2019 to 2021. During her time there, she built strong business relationships with major Brazilian companies, providing exceptional support and service.
Early Career and Internships
Ariane began her career with internships and short-term roles. She worked as an Administrative Intern at Ericsson for nine months from 2007 to 2008. In 2013, she held two positions: one as a Social Media professional at Agência Platz for three months and another as an Ad Operations Stage at Hands for eight months. Additionally, she worked as an Ad Operations Analyst at Hands for nine months in 2014.
Educational Background
Ariane Bassi studied at Pontifícia Universidade Católica de Campinas, where she earned two Bachelor's degrees. She studied Marketing and Advertising from 2009 to 2013 and Business Administration for one year from 2007 to 2008. Her education provided her with a solid foundation in both marketing strategies and business principles, which she has applied throughout her career.
Business Relationships and Focus
Ariane has established deep business relationships with major Brazilian companies, including Magazine Luiza, Americanas SA, Via, Raízen, C&A, and Renner. Her role involves operationalizing new products and services, collaborating with technical, strategic, and sales teams across different countries. This focus enables her to enhance customer satisfaction and drive business growth.