Gilad Glowinsky
About Gilad Glowinsky
Gilad Glowinsky is a Senior Demand Generation Manager at AppsFlyer, specializing in B2B digital marketing strategies. He has extensive experience in paid media and SEO, having previously held leadership roles at Daze and WadiDigital.
Work at AppsFlyer
Gilad Glowinsky serves as the Senior Demand Generation Manager at AppsFlyer, a position he has held since 2022. In this role, he is responsible for developing and implementing demand generation strategies tailored for B2B tech companies. His focus includes enhancing digital presence and authority through various digital marketing channels. He utilizes tools such as LinkedIn Ads and Google Ads to drive engagement and optimize marketing efforts.
Previous Experience in Digital Marketing
Before joining AppsFlyer, Glowinsky worked at Daze - B2B Digital Marketing as the Head of Paid Media & SEO from 2019 to 2021. He also held the position of Head of Paid Media at WadiDigital for one year, from 2021 to 2022. Earlier in his career, he served as an SEO/PPC Campaign Manager at Daze for 11 months in 2018. His diverse roles have equipped him with extensive experience in digital marketing and campaign management.
Education and Expertise
Gilad Glowinsky holds a Bachelor’s Degree in Business Administration and Management from Reichman University, where he studied from 2010 to 2014. He also earned a Bachelor of Laws (LL.B.) from the same institution during the same period. Additionally, he completed a year of study in SEO and Social Media at John Bryce from 2017 to 2018. His educational background supports his expertise in digital marketing and legal aspects relevant to the industry.
Digital Marketing Strategies
In his professional practice, Glowinsky develops tailor-made, revenue-focused marketing strategies for B2B tech companies. He emphasizes the importance of analyzing buyer personas and buying processes to optimize full-funnel marketing strategies. His approach aims to generate both short and long-term results, prioritizing open communication and transparency in customer service.
Passion for Knowledge Sharing
Gilad Glowinsky enjoys the dynamic nature of digital marketing and is passionate about sharing his knowledge and experience with others. He aims to help individuals and organizations achieve their marketing goals through effective strategies and insights gained from his extensive experience in the field.