Hanna Willoughby
About Hanna Willoughby
Hanna Willoughby is a Localization Project Manager and Product Marketing professional with extensive experience in digital advertising and business consulting. She has held various roles in notable companies, including Flurry, Drawbridge Inc., and AppsFlyer, and specializes in enhancing organizational performance through strategic relationship management.
Work at AppsFlyer
Hanna Willoughby has been employed at AppsFlyer since 2021, serving as a Localization Project Manager and Product Marketing professional. In this role, she focuses on enhancing the company's localization strategies to improve product outreach and market penetration. Her responsibilities include managing localization projects and collaborating with cross-functional teams to ensure that marketing materials resonate with diverse audiences.
Previous Experience at Flurry and Drawbridge
Before joining AppsFlyer, Hanna Willoughby worked at Flurry from Yahoo! as a Senior Sales Manager in 2015 for 11 months in London. Following this role, she was employed at Drawbridge Inc. from 2017 to 2018, where she contributed to the Enterprise Partnerships and Management of Client Strategy team for one year. These positions helped her develop skills in sales management and client strategy.
Background in Digital Advertising
Hanna Willoughby has a strong background in digital advertising, having worked as a Sales Manager for Europe at InMobi from 2011 to 2014. Her experience in this sector has equipped her with the knowledge to enhance organizational performance and efficiency through business consulting. She specializes in analyzing businesses to create tailored solutions that align with company goals.
Consulting Experience at Gimbal
Hanna Willoughby also served as a Management Consultant at Gimbal from 2018 to 2019 for seven months in London. In this role, she applied her expertise in digital advertising and client strategy to provide insights and recommendations aimed at improving business operations. This experience further solidified her capabilities in managing client relationships and strategic partnerships.
Skills in Relationship Management
Throughout her career, Hanna Willoughby has demonstrated a strong ability to cultivate and maintain strategic relationships. Her focus on relationship management has been integral to her roles across various organizations, allowing her to effectively collaborate with stakeholders and drive successful project outcomes.