Laetitia Elbaz
About Laetitia Elbaz
Laetitia Elbaz is the Director of Business Applications at AppsFlyer, bringing extensive experience in the computer software industry, particularly in business applications and operations management. She has held various roles in notable companies, including Salesforce, ClickSoftware, and Bombardier Aerospace, and has a strong background in managing business technology teams and implementing Salesforce.com solutions.
Current Role at AppsFlyer
Laetitia Elbaz serves as the Director of Business Applications at AppsFlyer, a position she has held since 2021. In this role, she is responsible for overseeing business applications and ensuring their alignment with organizational goals. Her leadership in this capacity emphasizes the importance of effective business technology solutions.
Previous Experience in Business Applications
Prior to her current role, Laetitia Elbaz worked at AppsFlyer as the Head of Business Applications from 2020 to 2021. Her experience also includes significant roles at ClickSoftware, where she served as Director of Business Applications from 2017 to 2020 and as Business Operations Manager from 2016 to 2020. These positions contributed to her extensive knowledge in managing business technology teams and projects.
Career Background in Technology and Sales
Laetitia Elbaz has a diverse background in both technology and sales. She began her career at TD Canada Trust as a Sales Representative from 2002 to 2003. She then transitioned to Bombardier Aerospace as an Information Systems Analyst for 11 months in 2003. Her career continued to evolve with roles at Salesforce and ServiceWise, where she focused on business technology and client management.
Education and Expertise in Information Systems
Laetitia Elbaz studied at McGill University, where she earned a Bachelor of Commerce (BCom) degree with a focus on Information Systems from 1999 to 2004. Her educational background complements her extensive experience in the computer software industry, particularly in implementing and optimizing Salesforce.com solutions for business operations.
Notable Positions in Business Development
In addition to her roles in business applications, Laetitia Elbaz has experience in business development. She worked at Kenes International from 2006 to 2011, where she contributed to business growth initiatives. Her varied roles across different organizations highlight her adaptability and expertise in both technology and business strategies.