Mitchell Gray
About Mitchell Gray
Mitchell Gray serves as the Global Strategic Programs - Head of Web3 at AppsFlyer, where he has worked since 2022. He specializes in mobile growth strategies and optimizing marketing ROI, leveraging his background in marketing and business administration from Texas A&M University.
Work at AppsFlyer
Mitchell Gray currently holds the position of Global Strategic Programs - Head of Web3 at AppsFlyer, a role he has occupied since 2022. In addition to this position, he has served as the Manager of Mobile Partnerships since 2015. His work focuses on revitalizing mobile growth strategies and optimizing marketing ROI through the use of AppsFlyer technology. Gray's efforts are directed towards helping organizations maximize their value and redefine their possibilities in the mobile marketing landscape.
Previous Experience
Before joining AppsFlyer, Mitchell Gray worked at Lanyon as a Mobile Account Executive for the Enterprise West region from 2014 to 2015. His role was based in the Dallas/Fort Worth Area. Additionally, he served as a Technical Recruiter at ettain group for eight months in 2014, also in the Dallas/Fort Worth Area. These positions contributed to his expertise in mobile partnerships and account management.
Education and Expertise
Mitchell Gray earned a Bachelor of Business Administration (BBA) from Texas A&M University. His studies included Marketing, General Sales, and Social Media Marketing. This educational background has equipped him with the knowledge and skills necessary to guide organizations in making data-driven business decisions and gaining competitive advantages in their respective markets.
Professional Focus
Mitchell Gray is passionate about helping organizations achieve the best possible value through intelligent strategies. He specializes in revitalizing mobile growth strategies and optimizing marketing ROI. His focus on data-driven decision-making allows him to guide organizations in redefining their possibilities and enhancing their competitive positions in the market.