Pradani Ratriani (She/Her)
About Pradani Ratriani (She/Her)
Pradani Ratriani is a Senior Customer Success Manager at AppsFlyer, where she has worked since 2022. She has extensive experience in digital marketing and customer success, having held various roles in companies across Indonesia, Thailand, and the United States.
Work at AppsFlyer
Pradani Ratriani has been employed at AppsFlyer since 2020, where she currently holds the position of Senior Customer Success Manager. In this role, she is responsible for ensuring client satisfaction and success through effective management of customer relationships. Her experience at AppsFlyer spans over four years, during which she has contributed to the company's customer success initiatives. She has been instrumental in providing support and guidance to clients, helping them maximize the value of AppsFlyer's solutions.
Previous Experience in Digital Marketing
Before joining AppsFlyer, Pradani Ratriani held several positions in digital marketing. She worked as a Digital Growth and SEM Manager at Ignitus Digital Solutions for one year in the Greater Chicago Area. Following this, she served as a Digital Marketing Manager at Wave Money for four months in Yangon. Additionally, she was the International Marketing Manager at Ascend Money (TrueMoney) for one year in Bangkok. Her early career included a role as a Senior Digital Marketing Specialist at UangTeman.com from 2015 to 2017 in Greater Jakarta Area.
Education and Expertise
Pradani Ratriani studied at the University of Indonesia, where she earned an Associate's degree in Advertising from 2011 to 2014. She furthered her education at Ashworth College, obtaining a Bachelor of Applied Science in Marketing from 2018 to 2023. Her academic background has equipped her with a solid foundation in marketing principles and strategies, which she applies in her professional roles.
Background in Account Management
In addition to her marketing roles, Pradani Ratriani has experience in account management. She worked as an Account Executive Intern at Leo Burnett for two months in 2013, where she gained insights into client management and advertising processes. Later, she served as an Account Strategist at DGtraffic for six months in Jakarta, further developing her skills in client relations and strategic planning.
Leadership Experience
Pradani Ratriani also has leadership experience from her time as General Manager at Coffee Lab & Roasters in the Greater Chicago Area from 2018 to 2019. In this role, she managed operations and contributed to the overall business strategy, demonstrating her capability to lead teams and drive business growth.