Sharda Chawla
About Sharda Chawla
Sharda Chawla is a Strategic Account Manager at AppsFlyer, with a strong background in sales and marketing. She has achieved a retention rate of over 90% through consultative selling and has managed a diverse portfolio of accounts valued in the thousands to millions of dollars.
Work at AppsFlyer
Sharda Chawla has been employed at AppsFlyer as a Strategic Account Manager since 2022. In this role, she manages a diverse portfolio of 40-45 accounts, with values ranging from thousands to millions of dollars. She has achieved a retention rate of over 90% through consultative and value-based selling. Sharda collaborates cross-functionally with various teams, including Sales Operations, Account Executives, Finance, Legal, Customer Success Management, Support, and Product. She conducts Quarterly Business Reviews (QBRs) and review meetings with clients to demonstrate product impact.
Education and Expertise
Sharda Chawla holds a Post Graduate Diploma in Management (PGDM) with a focus on Marketing from the Birla Institute of Management Technology (BIMTECH), where she studied from 2014 to 2016. Prior to this, she completed her Bachelor of Science in Agriculture at Govind Ballabh Pant University of Agriculture and Technology from 2010 to 2014. Additionally, she attended St. Mary's Convent Senior Secondary School in Dehradun, where she studied Medicine from 1996 to 2008.
Background
Sharda Chawla began her career as a Marketing Intern at Jaarvis Tech in 2015. She then worked at Adani Wilmar for a month in retail penetration and market analysis. From 2016 to 2017, she served as a Sales and Marketing Specialist at Decathlon Sports India. Following this, she held various positions at Affle, including Account Manager for the International Market and Senior Account Manager for India and MEA from 2020 to 2022. She also worked as a Programmatic Account Manager at Sense Digital Media from 2017 to 2018.
Achievements
Throughout her career, Sharda Chawla has demonstrated a proven track record in managing complex client situations and maintaining strong customer relationships. Her strategic approach has resulted in a high client retention rate at AppsFlyer. She has effectively handled a diverse portfolio of accounts, showcasing her ability to navigate various market dynamics and client needs.