Shir Cohen Gast
About Shir Cohen Gast
Shir Cohen Gast is a Business Product Manager with a strong background in business development and problem-solving. He has held various roles in product management and implementation across multiple companies, including AppsFlyer, Finalto, and the Israel Defense Forces.
Work at AppsFlyer
Shir Cohen Gast currently holds the position of Business Product Manager at AppsFlyer, a role she has occupied since 2023. In this capacity, she is responsible for managing product development and ensuring alignment with business objectives. Her focus includes leading teams to design effective solutions that enhance the company's core business processes.
Previous Experience in Product Management
Prior to her role at AppsFlyer, Shir Cohen Gast worked at Finalto as a Product Manager from 2020 to 2023. In this position, she contributed to product strategy and execution. Additionally, she served as a Product Implementation Manager at Roshtov Software Industries Ltd. from 2011 to 2012, where she was involved in the implementation of software solutions.
Background in Business Development
Shir Cohen Gast has a strong background in business development, which has been a significant aspect of her career. She worked as a Strategy Consultant at 7I's from 2016 to 2020, where she provided strategic insights and recommendations. During her time at 7I's, she also held the role of Salesforce Product Owner from 2018 to 2020, focusing on optimizing Salesforce solutions.
Education and Expertise
Shir Cohen Gast studied at Ben-Gurion University of the Negev, where she earned a Bachelor's degree in Industrial Engineering and Management from 2013 to 2017. This educational background has equipped her with the skills necessary for effective product management and business development.
Military Experience
Before entering the corporate sector, Shir Cohen Gast served in the Israel Defense Forces as a Product Implementation Team Lead from 2009 to 2011. In this role, she led teams in implementing various projects, gaining valuable leadership and problem-solving skills.