Shivek, Roi
About Shivek, Roi
Roi Shivek is a Senior Product Manager at AppsFlyer, where he leads innovation initiatives and product development. He has a diverse background in product management, having held various roles at companies such as Taboola, Cisco, and Spoteer, and he is also a trained professional chef.
Work at AppsFlyer
Roi Shivek currently serves as Senior Product Manager for Beyond - Lab14 at AppsFlyer, a position he has held since 2023. In this role, he established AppsFlyer's Disruptive Innovation Labs, focusing on innovation accounting and product R&D methodologies. He previously worked as a Senior Product Manager for ROI360 from 2021 to 2023, where he introduced product discovery methodologies that have been adopted by the company's product organization. His leadership extends to managing an innovation team comprising data scientists, data analysts, product UX, and R&D members.
Previous Experience
Before joining AppsFlyer, Roi Shivek held several significant roles in various organizations. He was the Director of Professional Services at Taboola from 2008 to 2011. He co-founded Spoteer and served as Product Lead from 2015 to 2018. His earlier experience includes working as a Project Manager for Residential Broadband Solutions at Cisco from 2011 to 2013 and as an IT Team Leader in the Israel Defense Forces from 1999 to 2002.
Education and Expertise
Roi Shivek's educational background includes studies at The Open University of Israel from 2003 to 2005. He also attended Bishulim Culinary School, where he achieved the title of Professional Chef in 2015. His expertise spans product management, innovation methodologies, and team leadership, particularly in technology and culinary fields.
Achievements in Product Development
Roi Shivek has made notable contributions to product development throughout his career. At AppsFlyer, he facilitated the transition of successfully incubated products from discovery to growth, ensuring effective knowledge transfer for their sustainment and incremental innovation. His work in establishing product discovery methodologies has had a lasting impact on AppsFlyer's product organization.