Silvia Stasova
About Silvia Stasova
Silvia Stasova is a Customer Success Manager at AppsFlyer, specializing in user acquisition and reengagement strategies. She has extensive experience in mobile marketing, having previously held positions at Bonial.com and Zalando SE in Berlin.
Work at AppsFlyer
Currently, Silvia Stasova serves as a Customer Success Manager at AppsFlyer, a role she has held since 2022. In this position, she focuses on user acquisition and reengagement strategies for the apps kaufDA and MeinProspekt. She manages a team of two members and reports directly to the Head of Mobile Marketing. Her responsibilities include developing effective marketing strategies to enhance user engagement and retention.
Previous Experience in Mobile Marketing
Silvia Stasova has extensive experience in mobile marketing, having worked at Bonial.com as Team Lead Mobile Marketing DE from 2017 to 2022. In this role, she was based in the Berlin Area, Germany, where she developed reporting structures and implemented new methods for monitoring and optimizing mobile acquisition and remarketing campaigns in the German market. Prior to Bonial.com, she worked at Zalando SE as an App/Mobile Marketing Manager from 2016 to 2017 and as an Online Marketing Manager from 2012 to 2015.
Education and Expertise
Silvia Stasova holds a Master's Degree in International Marketing and Management from Copenhagen Business School, where she studied from 2009 to 2011. She also earned a Bachelor's Degree in Business Management from Univerzita Komenského v Bratislave, completing her studies from 2005 to 2008. Additionally, she obtained an Academy Profession in Marketing Management from Business Academy Copenhagen North, studying from 2006 to 2008. Her educational background provides her with a solid foundation in marketing principles and management strategies.
Early Career Experience
Before her roles in mobile marketing, Silvia Stasova gained experience as a Trainee/Student Assistant at the Institut for Selskabsledelse / Institute for Corporate Governance in 2010. This position lasted for one month in Copenhagen, where she began to develop her skills in a professional environment. Her early career experiences contributed to her understanding of corporate governance and marketing practices.