Vincent L.
About Vincent L.
Vincent L. serves as the Global Senior Director of Cloud and Technology Alliances at AppsFlyer, bringing nearly two decades of experience in mobile device features and digital software development across Asia. He has held various leadership roles in prominent companies, including Samsung Electronics and Viacom International Media Networks, and holds an MBA from The University of Chicago Booth School of Business.
Work at AppsFlyer
Vincent L. has been serving as the Global Senior Director, Cloud and Technology Alliances at AppsFlyer since 2018. In this role, he focuses on building strategic partnerships within the MarTech ecosystem. His responsibilities include driving the product roadmap by analyzing how brands utilize marketing technology to enhance consumer experiences. His tenure at AppsFlyer has been marked by a commitment to developing innovative solutions that align with evolving market needs.
Previous Experience in Technology and Media
Vincent L. has a diverse background in technology and media, having held several key positions prior to his current role. He worked at Viacom International Media Networks as Director of Product Development & Technology from 2009 to 2013 in Singapore. He also served as Head of Strategy & Business Development at Samsung Electronics for one year in 2013-2014. His earlier experience includes a role as Corporate Solutions Consultant at Samsung Electronics from 2001 to 2005 in Hong Kong, and as Business Development Manager at MTV Networks from 2007 to 2009 in Singapore.
Education and Expertise
Vincent L. holds an MBA from The University of Chicago Booth School of Business and a BS in Electrical Engineering - Computers and Communications from San Francisco State University. His educational background supports his extensive experience in developing mobile device features and digital software across various international markets, including South East Asia, India, Japan, and China. He also possesses the Certified Strategic Partner Leadership Professional® (SPLP) certification.
Specialization in Cloud and Technology Partnerships
Vincent L. specializes in building strategic cloud and technology partnerships within the MarTech ecosystem. His focus areas include Customer Data Platforms (CDP), Analytics, Engagement, Marketing Automation, Identity, CRM, Data Management Platforms (DMP), and Data Lake/Warehouse. His expertise extends to video streaming, content licensing, and acquisition, as well as outsource software development, reflecting nearly two decades of experience in content licensing across various international markets.
Leadership and Human-Centric Design
Vincent L. has a strong background in human-centric design and user experience. He has contributed to process improvement and team leadership throughout his career. His approach emphasizes the importance of understanding user needs and leveraging design principles to enhance product development and consumer engagement. This focus on user experience has been a key aspect of his roles across different organizations.