Aditya Shukla
About Aditya Shukla
Aditya Shukla is a Marketing Specialist with expertise in conversion rate optimization, currently working at Appinventiv in Noida, India. He has a background in digital marketing, including SEO, content creation, and email marketing, and holds a Bachelor of Technology in Electrical and Electronics Engineering.
Work at Appinventiv
Aditya Shukla serves as a Marketing Specialist at Appinventiv, a position he has held since 2023. His role focuses on implementing digital marketing strategies, particularly in conversion rate optimization (CRO). Based in Noida, Uttar Pradesh, India, he works on-site to enhance the company's marketing efforts. His responsibilities include utilizing various digital marketing techniques to improve user engagement and drive conversions.
Previous Experience at KocharTech
Before joining Appinventiv, Aditya worked as a Marketing Executive at KocharTech from 2021 to 2023. During his tenure in Gurugram, India, he contributed to the company's marketing initiatives, focusing on enhancing brand visibility and customer engagement. His experience in this role helped him develop skills in various aspects of digital marketing.
Education and Expertise
Aditya Shukla completed his Bachelor of Technology (BTech) in Electrical and Electronics Engineering at Galgotias College of Engineering and Technology from 2017 to 2021. Prior to that, he studied at Saraswati Vidya Mandir, where he focused on Physics, Chemistry, and Mathematics (PCM) from 2012 to 2016. His educational background provides a strong foundation for his expertise in digital marketing, including on-page and off-page SEO techniques.
Digital Marketing Skills
Aditya possesses a diverse skill set in digital marketing, specializing in conversion rate optimization (CRO). He is proficient in content creation and copywriting, which enhances marketing campaigns. Additionally, he has experience in pay-per-click (PPC) advertising and social media optimization, allowing him to effectively reach target audiences. His expertise also extends to email marketing, where he contributes to comprehensive marketing strategies.